- Brand Identity
- Web design
- Web development
Count me in is an imaginative concept, which helps business improve the performance of its individuals and teams through goal based, interactive group music sessions. We were asked to devise a brand identity that reflects the energising, expressive and creative aspects of the workshops.
During our research phase, the role of the conductor was explored. Following his hand movements when counting in an orchestra to a time signature of four, an organic, flowing shape was developed. The trace of this movement has been hand drawn and refined to reflect the curves of musical notes and symbols creating a mark that is individual but also has a musical feel.
“Working with Victoria and The Pink Group has been a truly positive experience and I’m really thrilled with the branding they came up with for Count Me In workshops. Here are some of the comments I’ve had since launching my website recently: “Wow – what an amazing website” – “one of the best I’ve seen in a long time” – “it’s really true to you and what you do”. I can’t help but agree! This has been a really exciting and affirming process – highly recommended.”
Director, Count Me In Workshops