- Web design
- Web development
- Creative Direction
Language Connect approached us looking for a brand refresh, something to set them apart from the rest of the language translation market. We were inspired by their global knowledge and diverse cultural ties so focused on this as an integral part of their new identity. We sourced beautiful, colourful imagery depicting various cultural festivals from around the world to form the key visual of their new website.
We coupled these vibrant images with a bold, clean and easy to read logo, with the icon representing the globe and its overlapping cultures from the four corners of the world.
Iconography was used throughout to assist with recognition and interpretation and all these elements work together to create a coherent and consistent visual language.
“Victoria ‘swooped and scooped’ when our agency selection process was already in full swing. When you are looking for a creative agency, you want something creatively exciting as well as commercially sound and we found this with Pink. The process of re-branding was made a lot easier by Victoria and the whole Pink team and we are looking forward to the next phases of our brand development.”
Gunilla Huddleston, Marketing Manager, Language ConnectVisit website